7 Travel Trends For 2024

Top Destinations + Top Hotels

2024 will be a year of adventure travel, cultural immersion and digital detox. Read on for the 2024 travel trends and where to go to experience them.

Sustainable Luxury Travel

In 2024, High-end travelers will prioritize experiences that minimize their environmental impact, such as eco-friendly accommodations, sustainable food sourcing, carbon offset options, and conservation-focused activities.

Where To Go To Experience It

French Polynesia To ensure the continued protection of it’s pristine white beaches, gorgeous scenery and thriving ecosystem, Polynesian luxury resorts have committed to practices that promote self-sustainability, with the goal of becoming 100% carbon neutral.

Where To Stay

Valise Travel Partner, The Brando – An unimaginably beautiful private island reached by private sea plane and located 48 kilometres northeast of Tahiti. Enjoy an untouched paradise inhabited by sea turtles, manta rays and exotic birds, all the while knowing that the resort is also a leader in conservation, with LEED Platinum Certification.

Other Recommended Destinations and Properties Focusing on Sustainability

Botswana, Wilderness Vumbura Plains

Greece, Elounda Beach Hotel & Villas a Valise Travel Partner

Wellness As A Priority

In 2024, luxury travelers will seek destinations and accommodations that offer wellness programs, spa treatments, and immersive experiences that promote mental and physical well-being. Digital Detox Escapes will be popular as luxury travelers seek out destinations that offer opportunities to disconnect from technology and reconnect with nature and themselves.

Where To Go To Experience It



Sri Lanka This often over-looked island is in the midst of a luxury and wellness boom—from its tea-filled highlands to its palm-fringed shores. Not to miss is the Pekoe Trail, a newly developed, nearly 200-mile network of hiking routes traversing historic tea plantations, colonial estates, local villages, holy shrines, and forests brimming with biodiversity.,

Where To Stay

Valise Travel Partner, W15 Hanthana – a boutique property nestled within the rolling landscape of a tea plantation in Sri Lanka’s lush hill country.

Other Wellness Destinations and Recommended Valise Travel Partner Properties



Costa Rica, The Retreat Wellness Resort and Spa

Himalayas of India, Ananda, Rated as the #1 Spa Destination in the World

Portugal, Six Senses Douro River Valley

Mexico, SHA Wellness Clinic (opening Jan. 2024)

Personalized Experiences

Luxury travelers in 2024 are looking for personalized and exclusive experiences tailored to their preferences. This includes personalized itineraries, private guides, and unique, off-the-beaten-path adventures.

Where To Go For Exclusive Experiences With Valise Travel Partners



London English House & Garden Tour + the Chelsea Flower Show

Italy Veneto Region: Verona, Lake Garda & Venice

Croatia Culinary & Cultural Tour of the Istrian Peninsula

Adventure and Expedition Travel

High-end adventure travel, such as luxury safaris, polar expeditions, and unique outdoor experiences, will continue to gain popularity among luxury travelers who are looking for more than traditional leisure destinations.

Where To Go To Experience It

New Zealand: With its diverse landscapes and outdoor activities, New Zealand appeals to luxury travelers looking for adventure, luxury lodges, and immersive experiences.

Where To Stay

Christchurch, Otanhuna Lodge

Other Adventure Destinations and Recommended Valise Travel Partner Properties

Antarctica: The ultimate luxury adventure experience is a route with Valise travel partners, White Desert, with flights from Cape Town, South Africa to Antarctica, then to Patagonia, avoiding the rough Drake Passage. A Big Five safari in South Africa prior to departure would be the icing on a Luxury Bucket List Trip!

Gorilla trekking in Rwanda with a stay at award winning Bisate

The Galapagos Islands, Equador, Pikaia Lodge

Path Less Traveled

Luxury travelers in 2024 will seek out destinations they’ve never visited before. They will be looking for off-the-beaten-path alternatives to some of the world’s most visited places.

Where To Go To Find It

Udaipur, India The Rajasthani city renowned for its lakes, palaces, and exquisite handicrafts.

Where To Stay

Valise partner, Taj Lake Palace Originally a summer escape for royalty, this eighteenth-century palace is a sweep of courtyards, corridors, and pavilions inlaid with stone, gilt molding, and mirrors. Guests reach the island via private boat and are taken to rooms with hand-painted motifs, mosaics, silk bolsters, swings, and stained glass.

Other Less Travelled Destinations and Recommended Valise Travel Partner Properties



Ischia, Italy, Mezzatore Hotel & Thermal Spa a Valise Partner

Albernoa (Alentejo), Portugal, Herdade da Malhadinha Nova

Astro Tourism

Gaining popularity with high-end travelers, Astro Tourism is the act of traveling with the aim of catching sight of astronomical phenomena such as stars, planets and constellations. Luxury travelers in 2024 will travel to remote areas, often called ‘Dark Sky Places’ which are devoid of any pollution, crowds, and traffic, to gain a clearer view of the observable universe above.

Where To Go To Experience It

San Pedro de Atacama, Chile: Under the clearest skies on the planet, backyard astronomers can explore the cosmos on ethereal stargazing tours. The ALMA Observatory, poised at an atmosphere-topping 16,000 feet, promises expert-led interstellar experiences. When not gazing upward, travelers to the region can see the world’s rarest flamingos, the drama of the steaming El Tatio Geysers, and the surreal moonscape environment of Valle de la Luna.

Where To Stay

Valise Partner, and one of the top 15 hotels in South America, Tierra Atacama Hotel & Spa is Brilliantly placed for astrological – and other – adventures such as biking, hiking and horseback riding through an otherworldly landscape. When not exploring or star gazing, enjoy the grounds, exquisitely designed by acclaimed Chilean landscape artist, Teresa Moller.

Other Destinations and Recommended Properties For Astro Tourism

Maldives, Cheval Blanc Randheli

Canyon Point, Utah, Amangeri, a Valise Partner

Cultural Immersion

Luxury travelers in 2024 will value authentic and culturally immersive experiences and seek to connect with local communities, traditions, and histories.

Where to Go To Experience It

Mongolia: The offbeat cultural experiences are one of the most compelling reasons to visit the country’s vast, rugged expanses. Travelers can participate in the tradition of horse trekking and witness the Naadam Festival—a colorful display of strength, horsemanship, and marksmanship. The launch of new luxury lodges and the announcement of the country’s first ever direct US flight, coming in 2024, further signal Mongolia’s tourism ambitions for 2024.

Where To Stay

Yeruu, a wellness focused property where you can participate in yoga, kayaking, horseback riding and mountain biking. After a day of activities, retire in your private yurt, a traditional Mongolian portable dwelling offering a cozy and authentic shelter amidst the vast wilderness.

Other Recommended Destinations and Hotels for Cultural Immersion

Bhutan Renowned for its emphasis on Gross National Happiness and pristine landscapes, Bhutan is perfect for luxury travelers seeking cultural immersion and unique, high-end experiences.

Where To Stay

Thimphu, Six Senses, a Valise Partner

Japan With a blend of traditional and modern attractions, Japan is a favorite among luxury travelers. Cities like Kyoto and Tokyo offer a mix of ancient culture, high-end dining, and cutting-edge technology.

Where To Stay

Tokyo, Aman A tranquil oasis in the heart of Tokyo, known for its minimalist design and panoramic city views.

Ready To Plan? Contact Valise